Does networking marketing involve selling? continue…

March 22, 2008

The advantages and disadvantages of network marketing over conventional selling

Direct selling, network marketing, person-to-person, door-to-door, party-plan selling and other variants have certain advantages and disadvantages over conventional selling:

Advantages

  • The customer is seen in the comfort of her home. No effort is required to get to a shop.
  • The goods are often delivered directly by the distributor.
  • Old and frail people who cannot get about are easily served.
  • There is a considerable degree of personal attention.
  • Direct selling is often made to friends, so it is a warm and enriching experience, not a sales experience.

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